Discovery defines the job of the app
A web app should help users complete meaningful tasks. Discovery clarifies users, roles, workflows, and the business result the app needs to support.
Architecture connects the moving parts
Most web apps need frontend screens, backend logic, databases, authentication, permissions, and integrations. Planning these pieces early improves reliability.
Iteration improves the product after launch
Real usage often reveals new needs. A strong process leaves room to improve workflows, performance, and features after launch.